Monday, 7 November 2011

Swishing?

How I have gone this long without hearing about this little craze is beyond me...
Back to the point - Swishing: /to rustle clothes from friends' - as the website defines it.

It was started in the UK in 2007 by Lucy Shea, Swishing Founder and CEO at Futerra.
I haven't looked into it in great detail but their website said: "We all bring nice, clean, presentable clothes that are lurking unloved in our wardrobe, and other girls fall in love with them and give them a new home."

It sounds like a great way other recycling clothes, saving money and updating your wardrobe with something unique rather than something new.
Fashion savvy and eco-friendly - it's a win win!

For more information check it out for yourselves.  It's an interesting concept and from what I can tell it's quite popular too! :)

http://swishing.com/home/

These guys have got the right idea when it comes to eco selling!

Patagonia, an outdoor clothing company have increased their sales over the past two years buy encouraging customers to: 'Only buy what you need'.

They are also keen to get their customers to repair and recycle the products they have purchased through the company. 

To find out more read the full article here at: http://www.guardian.co.uk/sustainable-business/blog/patagonia-closed-loop-green-technology?INTCMP=SRCH